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This tag is associated with 2 posts

Who’s your best customer?

In my line of work I hear (and talk) a lot about target audiences. The target audience is king. It’s who we’re talking to when we’re doing the marketing talk. It’s who we want to motivate to walk when we’re doing the marketing walk. I developed a successful TV/radio campaign last year. Customer numbers (it’s … Continue reading

101 Best and Most Proven Sales and Marketing Ideas

101 Best and Most Proven Sales and Marketing Ideas (best viewed in 800×600 resolution) includes some marketing gems from the last millennium. I think it demonstrates how far we’ve come in terms of technology yet it’s easy to see how translatable these ideas are in, well, the new millennium (there’s a term you haven’t heard for about 12 … Continue reading

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