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This tag is associated with 4 posts

Will Google Glass change the way we blog?

Blog post inspiration comes to me from many sources: other blog posts, news articles, human interactions, traditional media, social media and completely random thoughts (that usually arrive unheralded and unrecorded at 3am). I recently shared this video “How It Feels Through Glass” on my Facebook page, which gives the viewer a taste of experiencing the … Continue reading

5 Reasons to Blog

It’s a challenge faced by many people who peddle services as opposed to products. We don’t have a tangible thing we can beautifully photograph and put on a website to entice potential customers to make a purchase. It’s just us and our skills. Not very photogenic (at times). Making headway as a freelance writer, I felt … Continue reading

Social media: new kid in town or hot young thing?

Content marketing isn’t the new kid on the block but it is certainly one of the hot young things of the moment. Did you know you are already content marketing, you just don’t realise it? Every piece of information you provide is content. Every snippet of copy, every image and every video on your website … Continue reading

The other (social) media

How many email newsletters do you subscribe to? Me? Well… I’ve lost count. Email marketing remains one of the most powerful tools in the inbound marketer’s arsenal. You may have been thinking about an e-newsletter for your own business; you certainly receive plenty of them so why not send one out to your own customers? … Continue reading

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